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Troca Brahma
I created the identity and promotional campaign for TrocaBrahma Festival, an international music exchange celebrating collaborations between British and Brazilian artists.
Developed to support events across the UK and Brazil, the identity reinterpreted the iconic Brahma logo into a distinctive festival mark, symbolising cultural exchange while remaining instantly recognisable. Vibrant illustrations by renowned Brazilian street artist Speto provided a dynamic visual language, bringing colour, energy and authenticity to the campaign across print, advertising and event communications.
Project
Information
Client
Brahma
Sector
Arts & Culture
Services
Brand Identity
Communication Design
Art Direction
Deliverables
Festival Identity
Campaign Design
Event Communications
Print Collateral
Illustration
Speto
Recognition
Troca Brahma was the subject of a Channel 4 documentary hosted by Gilles Peterson.
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